followthemedia.com - a knowledge base for media professionals
ftm Hot Topics 11 June, 2011
Search / Email Story / Print Page /

Hot Topic - Social Media

Life Was So Much Easier When There Were Fewer Words - June 8, 2011
Words and phrases enter common usage in the natural evolution of languages. Media plays a large role in this, simplifying, repeating and popularizing everyday expression. Popular culture is an irresistible force, climbing the most formidable barricades.

Out Of Control And Good As Gold - May 23, 2011
“Modern technology is totally out of control,” the UK’s highest legal authority announced, drawing to a close another week filled with news of the unleashed and unhinged. The faster it spins, though, the more it’s worth. And the world did not end Saturday.

The Social Network 2.0: Get Me Rewrite! - February 23, 2011
Fascinated as we are as humans in trends and novelties, social media’s ascendance has spawned study upon study. Consumers like social media, certainly, but some more than others. Social media communicates, except when it doesn’t.

Social Media Secrets For Broadcasters - February 16, 2011
To follow conventional wisdom, every media outlet would now be engaged with social media. Attracting Twitter followers and Facebook fans more than simply compliments audience marketing it may become just as important. There are a few secrets to engaging those who want to engage.

Ideas Old, New And Others - February 14, 2011
As events in Egypt unfolded over these last three weeks, media has been part of the story. The effects of new media, television and censorship on the changing narratives will occupy analysts until the next big event arrives. Decisive or not, without media, there was no story and everybody had a role.

Social Media The Key To Success For A Newspaper’s Web Site? - November 24, 2010
Rupert Murdoch’s Australian newspapers have taken a look at the pay walls erected around his UK Times and Sunday Times and have basically told the boss, “Thanks, but no thanks.” They’re going to use a more social media-friendly approach.

Brands In Real Time - September 20, 2010
When it comes to business, success means customers. The media sector is no different. There’s a conversation going on, if broadcasters and publisher choose to listen in.


See also in ftm Knowledge

Social Media is Wonderful (then again...)

It's new. It's happening. It's social media! From Facebook to Twitter and dozens more, social network portals are attracting visitors, users and considerable media attention. Is social media a useful tool or simply today's distraction? 24 pages, PDF (February 2010)

Order here

The Privacy Issue

The privacy issue touches every aspect of media. From consumer protection and the rights of individuals to news coverage privacy is hotly debated. New media and old media stumble and the courts decide. ftm offers views from every side of the Privacy Issue. 37 pages. PDF (April 2010)

Order Here

 

ftm Knowledge

The BBC – new

Few pure media brands transcend borders and boundries to acheive the iconic status of the BBC. The institution has come to define public service broadcasting. Yet missteps, errors and judgment questions fuel critics. The BBC battles those critics and competitors and, sometimes, itself. 119 pages PDF (February 2012)

Order here

Media in Russia

Media in Russia is big business and big politics. Media companies are consolidating as they move into new media and new territories. At the same time independence is still questioned. It's all changing. ftm looks at media in Russia and its neighbors, includes Resources, 124 pages. PDF file (January 2012)

Order Here

Press/Media Freedom - Challenges and Concerns

Press and media freedom worldwide is facing challenges from many corners. As authoritarian leaders impose strict control over traditional and new media with impunity, media watchers have concerns for democracy. This ftm Knowledge file accounts the troubles of this difficult decade. 88 pages. PDF (December 2011)

Order here

More ftm Knowledge files here

Become an ftm Individual or Corporate Member and receive Knowledge files at no charge. JOIN HERE!

ftm Knowledge files are available to non-Members at €49 each. The charge to Individual Site Members is €15 each.

copyright ©2004-2010 ftm partners, unless otherwise noted Contact UsSponsor ftm