Hot Topic - Germany Media
For every sporting event media coverage starts early in the season. The tempo rises to the pre-game shows; lots of shouting and waving. The event itself is almost parenthetical. Itís the post-game analysis where everybody tries to appear reasoned and sober. So it is, too, with elections.
Ad spending growth rates have long correlated with GDP growth rates, a lagging variable say the economists. Through the last decade TV ad spending led GDP growth, partly on the collapse of print advertising. That bubble has lost its lift. The worrying possibility of a disconnect appears to be another digital dividend.
Advertising people, happy as always, trade in ideas, presented creatively. They also sell all sorts of stuff, proclaiming their creativity as beneficial or, at least, benign. Over the decades their efforts have undergone adjustments, sometimes by legal boundaries such as prohibitions on tobacco ads and sometimes by social convention. Ad-supported media businesses, then, grumble about losing money.
With digital transition firmly taking hold of the fertile imagination, attention spans notwithstanding, firm data is ground control. More data should yield greater understanding. Indeed, it does. But that depends on what, exactly, folks want to understand. After that, everything is just as complex as it was last week.
The old ways are definitely out for news reporting. The new normal is a news cycle measured in micro-seconds and defined by social media. Autocrats expect reporters to recite the press releases and dig no more. Those who dare challenge are banished, jail to follow. And it creeps across borders.
Sharp, often scathing words and images in the news are meant to shock. Sometimes this sells, circulations and ratings boosted. A slap can also inform. Not all stories benefit from tact and subtlety. It is the privilege of a free press.
Feuding publishers and public broadcasters are by no means ready to put down their pens, pixels or pitchforks. Battles over the illusive digital dividend shuttle between courtrooms and smoke-filled rooms. Laws are unclear, politicians uneasy and time passes quickly. Litigating the past, in the digital age, is quite unproductive.
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Media in Germany
Home to Europe's biggest broadcasters and publishers, Germany is a highly competitive media market. Transition to digital television was easy, other media not so simple, unsuprising with Germany's complex regulation and business structures. This Knowledge file reports on media leaders and followers. Includes Resources 214 pages PDF (July 2013)
- Radio Audience (March 2017)
leading stations, audience trend, daily reach
- Major Media - Radio Broadcasting (July 2013)
public and private broadcasters, ownership, management, platforms, audience trend
- Major Media - Publishing (May 2013)
major publishers, management, circulation
- Major Media - Private/Commercial Television (April 2011)
National broadcasters, national market share
- Major Media - Public Television (April 2011)
National and regional public broadcasters
- Market Data (March 2011)
population, per capita GDP trend, ad spending trend, internet usage, press freedom
- Media Organizations (July 2010)
trade associations, collecting societies
- Market Data (July 2009)
top radio broadcasters revenue (2008)
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Media in Spain - Diverse and Challenged – new
Media in Spain is steeped in tradition. yet challenged by diversity. Publishers hold great influence, broadcasters competing. New media has been slow to rise and business models for all are under stress. Rich in language and culture, Spain's media is reaching into the future and finding more than expected. 123 pages, PDF. January 2018
The Campaign Is On - Elections and Media
Elections campaigns are big media events. Candidates and issues are presented, analyzed and criticized in broadcast and print. Media is now more of a participant in elections than ever. This ftm Knowledge file reports on news coverage, advertising, endorsements and their effect on democracy at work. 84 pages. PDF (September 2017)
Fake News, Hate Speech and Propaganda
The institutional threat of fake news, hate speech and propaganda is testing the mettle of those who toil in news media. Those three related evils are not new, by any means, but taken together have put the truth and those reporting it on the back foot. Words matter. This ftm Knowledge file explores that light. 48 pages, PDF (March 2017)
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