Ambitious New Beginnings In Media Investment - January 9, 2014
Opportunity and cash are charting the ebb and flow of recent media transactions. With most developed markets, strategic investors are buyers and financial investors are sellers as valuations continue to rise. In developing markets, media asset values have plummeted to historic low levels, changing the equation. Speculators are having a field day.

Fear, Panic And Headlines Draw Fines - October 31, 2013
Attention to facts should be a duty of the news media. Regulation has its limits. The intent is keeping order among the notoriously unruly media tribe. Wild and crazy headlines may attract viewers and readers but earthquakes, literally and figuratively, can induce panic.

People Like Ads That Like Them Back - September 19, 2013
Advertising at its best reflects the mood and spirit of the times. Sometimes this is warm, fuzzy and friendly. Sometimes it’s dark. The promise of digital sharing through social media is irrepressible.

Questionable Practices Have No Soul - August 5, 2013
Allegations of corruption are stock-in-trade for media outlets. Ferreting out errant politicians and sleazy celebrities attracts readers, capturing them in their nastiness draws viewers. Much of the drama stretches the idea of journalism, particularly when the tables are turned.

Protesters Support Controversial TV Channel - April 2, 2012
Media owners tend to come in two distinct types. There are the hopelessly boring accountant-types, usually found in old-school companies. Then there are those who really, really like the show biz. It’s a quick guess to decide which get the most attention.

Attracting New Audience Not Easy In Romania - June 3, 2011
Competitive markets in times of economic stress face changes galore. Promotion and marketing leaps to attract attention. Formats are born, discarded and born again. Every broadcaster looks for an edge. Then the measurement changes.

Nothing Is The Same In Eastern Europe - November 16, 2010
The opening of Eastern Europe to private, commercial broadcasting was met with massive investment. In those two decades consumers have changed their habits. Advertisers have changed their spending. Broadcasters have responded with totally new strategies.

Also see in ftm Knowledge...

Media in Romania and Moldova

The profile of Romania's media scene is complicated. Changes take place often as multi-national media houses exit and "colorful" local owners take over. Neighboring Moldova faces its own set of challenges. This ftm Knowledge file details the rough road to sustainable media. Includes updated Resources. 60 pages PDF (February 2014)

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Europe’s Radio – Eastern Europe

Eastern Europe’s radio writes new rules. In fact, most everything about radio in this region is new... and changes often. The ftm Knowledge file reports on Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Poland, Romania, Russia, Slovakia and Ukraine. 159 pages PDF (April 2013)

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