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ftm Radio Page - week ending April 28, 2023

We’ve heard the future and it’s bots
"what's real and what's fake"

It was a fairly calm day, yesterday April 27, in reasonably calm Switzerland. Springing to life, figuratively though, was a snapshot of radio’s future. For most of the full day, a radio channel went to the far side, only slightly related to the famous cartoon.

Public radio channel Couleur 3, serving French-speaking western Switzerland, gave listeners the unexpected, a day almost completely produced by artificial intelligence (AI). Several broadcasters have embraced AI to streamline ad placement. A few have introduced AI-generated voices. Couleur 3, the alternative, youth-targeted channel, put it all together for the day, including AI-produced music. (See more about public broadcasting here)

The big show began at six in the morning and lasted 13 hours. Five humanoid voices added a bit (bot) of continuity through the special music. “The boundaries between human and machine have been blurred, and it’s up to you to unravel what’s real and what’s fake,” said one. The voices were provided by Respeecher, which usually adds its expertise to films. Scripts were generated by the oft-reported ChatGPT, including news bulletins, some of which illuminated UFO and alien sightings. Algorithms created some of the music elements, presented interspersed with playlist selections chosen by, of course, bots. Three months were needed to “train” the bots. (See more about digital transitions here)

"It is not easy to distinguish who is speaking, a human or a robot,” said channel director Antoine Multone to public channel RTS (April 28). “On the other hand, this experience also shows us that creativity, surprise and humor remain a very human characteristic and that reassures us, even if we had no doubts about it from the start of the project. This day shows us the way forward: working on added value and originality in our content.”

Listener reaction was solicited during the program, but reserved for a series of follow-up programs Friday. Not a few asked for “their humans back.” Big news agencies picked up the story. “Robots run the show,” said the Washington Post (April 28). AP (April 27) described Couleur 3 as “offbeat.”

DAB+ still unavailable under nationalist politicians
"repair the damage"

Media regulators have taken a rather laissez faire attitude toward digital radio in the form of DAB+. It’s nice if operators want to use it but, really, there’s ChatGPT to worry about. OK, those ageing terrestrial transmitters burn up lots of energy and those related antenna sites could be housing developments or wind farms. But, media regulators in this post-modern free market zone are more than willing to have radio operators spend their investors’ money like crazy.

Hungary’s regulator National Media and Communications Authority (NMHH) turned down authorization for DAB+ 30 months ago, saying the public had little interest. A DAB experiment in Budapest faded away in favor of basic terrestrial FM licensing. This past week the NMHH reiterated that decision, reported independent news outlet Magyar Hang (Hungarian Voice) (April 25) and media news outlet Media1 (April 26). (See more about digital radio here)

As these decisions relate to supply issues, the NMHH seems intent on controlling broadcasting the old fashioned way. Over several years it has revoked, suspended or failed to renew licenses of notable independent broadcast operators, significantly KlubRadio. NMHH council members are all appointed by the ruling Fidesz party of prime minister Viktor Orban. Hungarian civil liberties advocate Momentum in 2021 supported the full introduction of DAB+ broadcasting “to repair the damage done by Fidesz. (See more about media in Hungary here)

In 2019 the European Commission made DAB (DAB+) receivers compulsory in all new automobiles sold in the EU. It did not require national regulators to allow broadcast availability. Automakers selling vehicles within the EU complied. In most jurisdictions, it is the DAB+ multiplex owner and operator that contracts with broadcast suppliers, similar to cable TV, limiting intervention by national regulators. PM Orban fights with the European Commission over many issues.

It was a tough season for some broadcasters
better when the sun shines

Radio broadcasters generally lay low during the winter season, recovering from Holiday promotions and preparing for the big spring push. In many parts of the world during those weeks, the weather forecasts were rotten. This affords broadcasters an opportunity to provide happiness.

Indeed the late winter weather in France was mostly dreadful. This put French people in a mood; rolling strikes occurred throughout the period. In big cities, trash was left to pile up. As noted by media measurement institute Médiamétrie for the January-March period national radio listeners chose not to be challenged with decisions. Total listening Monday through Friday dropped to 71.4%, from 72.6% one year on. Average time spent listening was also down, by two minutes. (See more about media in France here)

Leading the pack in the national survey was, again, national public news and current affairs channel France Inter, rising to 14.4% audience share from 13.9% year on year. “Our channel is a benchmark for French people,” said director Adèle Van Reeth, quoted by Le Monde (April 20). Unchanged at 13.1% audience share for second place was national commercial news and talk channel RTL. Next came legacy national hit music channel NRJ with its highest audience share in five years; 6.9%, up from 6.2%. Commercial radio channels, on aggregate, increased audience share to 64.8% from 63.7%, mostly on gains from NRJ and sister channel Nostalgie, somewhat offsetting continued Europe 1 losses. (See France national radio trend charts here)

Ticking up to 4th place was news/talk channel BFM, 5.5% audience share from 5.2% one year on. Public regional network France Bleu traded places for 5th spot, 5.0% audience share, down from 5.5%. National oldies channel Nostalgie, catching the spirit of the times, rose to (also) 5.0% from 4.6%. Also posting 5.0% audience share was public all-news channel France Info, crashing from 5.7%. Public broadcaster Radio France shed aggregate audience share, dropping to 30.3% from 31.1%, largely attributed to France Bleu and France Info losses.


Radio Page week ending April 21, 2023
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Radio Page week ending April 14, 2023
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Radio Page week ending April 7, 2023
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Radio Page week ending March 31, 2023
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Radio Page week ending March 24, 2023
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Radio Page week ending March 17, 2023
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Radio Page week ending March 10, 2023
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Radio Page week ending March 3, 2023
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Radio Page week ending January 27, 2023
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