ftm Radio Page - May 10, 2013

Sales house takes the web radio challenge
Inventory magic

German radio sales house RMS is adding 11 web radio portals to its mix of advertising opportunities. Ad targeting technology provider AdsWizz will insert spots for the German market. It all works like magic.

The web radio portals are mostly based in the US and offer a variety of streaming services, mostly optimized for smartphones. Paris-based Musicovery will be included. Available for several years, it’s a customizable music streaming service that creates a playlist by user votes. Most of the web radio portals are similar, offering highly specialized music streams rather than broadcast radio channels. Some offer hosted programs, most do not.

RMS sells ads for nearly all German private radio broadcasters. It competes with AS&S, the sales house for the public radio channels. (JMH)

Broadcasters seek transmission cost relief through choice, space
Timing is everything

Transmitter and tower locations everywhere are strictly regulated. So, too, are transmission facilities suppliers, almost always independent from broadcasting companies. The FM band being crowded to the point of pain broadcasters are in poor negotiating positions with transmission suppliers – mainly – legacy telecoms.

The German Telecommunications Act will change that, somewhat, from 2016 when broadcasters can choose supplier. The problem needs immediate attention, says private broadcaster association VPRT. “The lack of choice among service providers and annual price increases without negotiation presents a factual monopoly and keeps prices consistently high,” said VPRT board member and Antenne Thüringen CEO Hans-Jürgen Kratz. (See VPRT statement here - in German)

The problem seems to be with local laws and, of course, the real estate problem. Transmitters and towers need space. ”Suitable locations in prominent locations are not easy to find,” said Sebastian Schweda of the European Institute for Media Law at a recent conference in Leipzig (May 7). (See more on media in Germany here)

“We operate transmitter networks in Austria and want to enter the German market,” said Frank Schulz representing Austrian network operator ORS. “The process is complicated and action is needed now, we need investment security to the first January 2016 to start operation of the transmitter network. The technical equipment would need to be installed in 2015 and, therefore, we would want to have contracts in mid-2014.” (JMH)

Radio Page week ending May 3, 2013
radio in Paris, Médiamétrie, France Info, RMC, Radio Classique, Radio Nova, binaural sound, Radio France, NouvOson, radio in Russia, international broadcasting, Radio Liberty

Radio Page week ending April 26, 2013
radio in Italy, digital radio, DAB+, AgCom, radio in Spain, EGM, AIMC, Cadena SER, Grupo Prisa, Los 40 Principales, Onda Cero, M80, Cadena COPE, RNE

Radio Page week ending April 19, 2013
radio in France, Médiamétrie, radio audience, RTL, France Inter, NRJ

Radio Page week ending April 12, 2013
radio in Austria, ORF, O3, Kronehit, KommAustria, radio in Sweden, TNS Sifo, Sveriges Radio, local radio, Mix Megapol, NRJ

Radio Page week ending April 5, 2013
radio in France, international broadcasting, RFI, Monte Carlo Doualiya

Radio Page week ending April 5, 2013
radio in France, international broadcasting, RFI, Monte Carlo Doualiya

Radio Page week ending March 29, 2013
radio in Poland, RMF Group, Millward Brown, Radio MAXXX, Bauer Media, RMF FM, Eurozet, Time Radio Group, VOX FM, Radio Plus, Polskie Radio Jedynka

Radio Page week ending March 22, 2013
radio in France, RTL Group, RTL2, Fun Radio

Recently added radio audience figures and resources

• France - Greater Paris Radio Audience (25/04/2013)
  national and local channels, market share, trend
• Spain - National Radio Audience (24/04/2013)
  national channels, reach share, trend
• France - National Radio Audience (16/04/2013)
  national channels, sectors, market share, reach/TSL
• Poland Major Media - Radio Broadcasting (28/03/2013)
  public and private radio channels, management, platforms, market share
• Germany - Radio Audience (06/03/2013)
  leading stations, audience trend, daily reach
• Lithuania Major Media - Radio Broadcasting (25/02/2013)
  public and private radio channels, management, platforms, audience reach
• Czech Republic Major Media - Radio Broadcasting (18/02/2013)
  public and private radio channels, management, audience reach
• UK - National Radio Audience (30/01/2013)
  market share, trend, sectors
• UK - London Radio Audience (30/01/2013)
  market share, trend
• UK - National Radio Audience (30/01/2013)
  BBC/commercial 'gap'
• Switzerland - Radio listening by region (20/01/2013)
  public and private sectors, penetration, time spent listening
• Switzerland - French region Radio Audience (20/01/2013)
  share, trend
• Switzerland - Swiss-German region Radio Audience (20/01/2013)
  share, trend
• Switzerland - Italian region Radio Audience (20/01/2013)
  share, trend

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