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There’s something about Bob --- Michael Hedges March 9, 2009
Radio works best – attracting more attention, that is – when it steps outside that safety and security zone with new and different, sometimes wild and crazy. Old familiar channels, and their managers, practicing risk management bore listeners to tears. Well-known brands seizing the moment – and the technology – always win. And occasionally there’s a new Bob in town.

TV and Radio Web Sites Giving Newspaper Web Sites A Run For The Local Advertising Spend --- Philip Stone September 18, 2008
More than a year ago ftm warned newspaper publishers that local television and radio were getting their Web act together and were nipping at newspaper web site revenues, and a new report out this week confirms just that. If newspapers want to get back the web revenue growth they desperately need then they need to change how they do things, not just editorially but on the advertising front, too.

Radio calls to action --- Michael Hedges September 8, 2008
Radio succeeds as a call to action medium. When radio broadcasters set their minds to moving people the result gets results. Radio promotions succeed, more often than not, because the nature of the medium is participation.

New Studios for Radio Hamburg - Picture Page --- Michael Hedges August 27, 2008
After 21 years in the Speersort 10 building Radio Hamburg and sister station Oldies 95 started broadcasting from new studios Wednesday afternoon. The €3 million investment includes two broadcast studios, five voice studios and three production studios. It’s an 1800 sq meter facility on 2 floors and, said program director Marzel Becker, “new improved studio camera installations.”

Biggie Advertiser Anheuser-Busch Cuts Back Its US Radio Advertising In Favor Of TV – Just What ‘Overlooked’ Radio Doesn’t Need Right Now --- Philip Stone July 10, 2008
Much has been made of the trend by major advertisers to tweak their advertising spend away from traditional media to the Internet, but it came as a bit of a shock recently when Zenith Optimedia forecast that globally the Internet advertising spend will surpass radio this year.

The Secret Sound’s fine secret --- Michael Hedges June 27, 2008
The games and contests radio stations play with listeners are meant to add to the entertainment. One UK broadcaster played a bit too much and the regulator imposed the biggest fine ever charged. Are contests and competitions good promotion or sleazy tricks? Or are radio ‘fun and games’ easy targets for poor losers and regulators?

A bright future for UK radio, broadcasters hope it arrives soon --- Michael Hedges June 5, 2008
Mood swings among UK broadcasters over the last several months have ranged from depression to reasonable well-being. The bright optimism of the earlier part of the decade is largely gone. UK radio is in a funk.

Leading German broadcaster creates links --- Michael Hedges May 1, 2008
The rise of the internet and new media has sent broadcasters on a search for taking these new tools and creating new listener interest. Leading German broadcaster Radio Hamburg has developed Web programming for specialized music.

Caveat emptor: radio shifts lightly --- Michael Hedges March 23, 2008
Audience surveys are media’s life-blood. The fascination with ‘who’s up and who’s down’ is reflexive. Sure, the numbers have purpose; justifying either the ad rate or the license fee. But pouring over the data to divine a trend is tricky.

ProKom’s Ryszard Krauze Spins Radio Assets…to Himself --- Michael Hedges May 21, 2006
Further consolidating and restructuring his varied businesses, Polish millionaire Ryszard Krause moved Mediabank SA, owner of radio station PiN 102 FM, from Softbank SA – of which he is CEO – to Prokom Investments – of which he is CEO. Finishing that in late April, Krauze then moved to the bigger plan: merging Softbank with Asseco and creating Poland’s biggest IT company.

German Radio Audience: the North --- Michael Hedges March 17, 2005
Public broadcasters hold the edge in northern Germany, legacy stations slide

Digital Media Hears The Footsteps, Literally --- Michael Hedges April 16, 2018 Follow on Twitter
The search for new ways to squeeze attention from each and every human never ends. Add to that, curious people endlessly seek to satisfy that certain craving. The media world is in the midst of all this. Fortunately, algorithms have not - yet - replaced human senses.

Reality Meets The Cost Of Doing Business --- Michael Hedges October 19, 2010 Follow on Twitter
No business stays in business when the cost of doing business exceeds what the customers will pay. Accounting tricks notwithstanding, bottom line management is the norm. But unlike in the restaurant business, media operators can’t eat their mistakes.

The Art In Appealing To Millennials --- Michael Hedges January 25, 2019 Follow on Twitter
Classical music has long been a mainstay of radio broadcasting. The earliest radio programs featured classical music. The genre has been found by Millennials and that makes it a strong commercial contender in every media space, including video games. Across the globe, radio stations featuring classical music are attracting new listeners.

Ratings Rock And Roll The Radio --- Michael Hedges July 14, 2011 Follow on Twitter
Some broadcasters are rocked by audience ratings. Some just roll with them. The trend points to changes and more changes. It’s best to get used to it.

Audience Gains For Almost Everyone --- Michael Hedges March 15, 2010 Follow on Twitter
Casual observers may gloss over the fine detail of media surveys. The hard core – statistical anoraks – bite hard on every change and nuance. With all audience surveys, the devil, as they say, is in the details.

Tradition Is The Future --- Michael Hedges July 16, 2010 Follow on Twitter
Public and private sector broadcasters live in different worlds, or so they profess. The mandate is different. The money is different. But when ratings day arrives it’s all the same: who wins and who doesn’t.

Research Methods Adjusted, Little Blood Letting --- Michael Hedges July 23, 2015 Follow on Twitter
A necessary tool in the audience measurement kit is sampling. Counting everybody is hardly efficient or even necessary. Collecting the best data from real people requires a reliable count of how many are there. There is no need to drain the entire body of blood when a simple finger prick is sufficient explained opinion research legend Elmo Roper deep in the last century when the science was a little more frightening. Researchers today take great care in where the needle is inserted.

Web Radio Pulls Up Listening --- Michael Hedges August 24, 2009 Follow on Twitter
Defying trends in other media, radio listening levels in many countries are growing. At a time when media watchers fall all over themselves reporting new media usage up and all other fading away, radio is attracting more people. There are many clues and no consensus.