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: “The Advertiser-Dependent Television Model Can Not Survive. Those Broadcasters Who Cannot Resolve This Will Die” – Unilever Global Media Director - September 19, 2005
Philip M. Stone September 19, 2005
When the vice-president of global media for Unilever, one of the world’s largest television advertisers, tells the television industry it needs to change its ways or “die”, then the industry had better pay close attention.
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