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TNS Scores GfK Exec for RAJAR/BARB Service
Michael Hedges August 28, 2006
The new head of TNS iTRAM is Andrea Mezzasalma, who departs GfK Eurisko in Milan where he served as partner and vice-president. He takes over the iTRAM (Internet, Television and Radio Audience Measurement) unit from Mike Gorton, who is retiring.
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