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The Tale Of Two Medias: People Magazine And OK! Publish First Pictures of Jennifer Lopez And Twins And Pay Millions For The Privilege While Most US Newspapers Cannot Afford The $1,000 - $2,000 A Day To Send A Reporter On Presidential Candidate Planes
Philip M. Stone March 27, 2008
If there is one sector of print media that is doing pretty well these days it is magazines – US consumer magazines increased ad revenues by 7% last year – and those concentrating on entertainment and sports personalities did particularly well. And they’re paying millions of dollars for exclusive coverage of celebrity events. But only a very few newspapers have budgets allowing for their own daily coverage of the Presidential candidates.

 

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