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Global And US Ad Spend Forecasts Are Up, But US Newspaper Revenues Are Still Dropping And Moody’s Remains Negative
Philip M. Stone October 20, 2010 Follow on Twitter
Two big international ad agencies have revised up their US and global ad forecasts, US consumer magazines increased their Q3 ad pages by 3.6% over a year ago, US TV ad revenues are forecast to rise 9% this year and the Internet is expected to be higher by some 13% with display picking up and mobile ad spending rising a whopping 80%
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