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Meredith Bought Four Big Magazines From Gruner + Jahr In 2005 At A Fire Sale Price of $350 Million. It Was Seen As A Great Deal Then, But Two Years On?
Philip M. Stone March 30, 2007
Meredith Corp. has announced it is banishing Child Magazine, one of four magazines bought from Gruner + Jahr (G+J) in 2005 for $350 million, to the Internet. At the time it bought the magazines, analysts gushed what a great deal Meredith had struck, but in today’s subscription and revenue environment did Gruner + Jahr actually make the better deal by getting out of the US magazine business at any price?

 

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